Spectrum Cannabis Announces Partnership with CARP
TORONTO and SMITHS FALLS, ON , April 12, 2019 /CNW/ - Spectrum Cannabis, a wholly-owned subsidiary of Canopy Growth Corporation (WEED.TO) (CGC) ("Canopy Growth") is pleased to announce a partnership with and endorsement from CARP, Canada's largest and most trusted advocacy association for aging Canadians and its print, online, radio and TV voice, ZoomerMedia. Spectrum Cannabis will be offering tailored educational initiatives for over 320,000 CARP members seeking more information on medical cannabis, along with preferred pricing for Spectrum Cannabis branded products which have received the " CARP Recommended" seal.
Understanding the utility of medical cannabis is increasingly of interest to older Canadians, especially its potential to displace less-desirable drugs for both pain and cognitive function. The appeal of Spectrum Cannabis, particularly with this demographic, is the simplification around strength and dosage by applying a colour-coded spectrum to categorize medical cannabis according to THC and CBD levels.
"This partnership with CARP , an organization dedicated to improving the lives of Canadians above the age of 45, will help to disseminate accurate information and quality products to a patient demographic that is highly engaged in learning more about how medical cannabis can improve their quality of life when conventional medicine just isn't enough," commented Mark Zekulin , President & Co-CEO, Canopy Growth.
"As this new therapeutic industry continues to blossom in Canada , inaccurate and misleading information can be very detrimental to patients' health and well-being, as is self-medication through the recreational system. Accordingly, Zoomers or Canadians that are 45+ are eager for knowledge and assistance regarding medical cannabis. After surveying the market carefully, we can confidently recommend the medical cannabis products offered by Spectrum Cannabis. Equally important, the company is not only devoted to the science based medical cannabis of today, but also does research & development into improved strains and delivery formats for the future," said CARP President and ZoomerMedia Founder, Moses Znaimer .
Spectrum Cannabis: Medical Cannabis. Simplified. TM
About CARP
CARP is
Canada's largest advocacy association for Canadians As We Age. CARP
has ±320,000 members and a network of chapters across the country.
Most CARP members also subscribe to Zoomer Magazine, watch
ZoomerTelevision/VisionTV, and listen to Zoomer Radio (AM
740/96.7FM/ZoomerRadio.ca). For more information, please visit
carp.ca.
About ZoomerMedia Limited (ZUM.V)
Founded in 2008 by Moses Znaimer
(Citytv, CP24, MuchMusic, Bravo! etc.), ZoomerMedia is Canada's
only diversified multimedia company devoted to creating content,
services and experiences for Canada's largest demographic -
"Zoomers" or the 16.1 million Canadians aged 45plus - on all
platforms: television, radio, print, digital, and live events.
ZoomerMedia's television properties include VisionTV, Canada's only
multi-faith specialty television service available in 9 million
homes; ONETV: Get Fit, a 24-hour fitness and health channel with
yoga and exercise programs viewers can do from home; JoyTV in
Vancouver , Victoria , Surrey and the Fraser Valley; and
FAITHTV, the Nation's Faith Station . ZoomerMedia's radio
properties include The New Classical FM (96.3 FM in the Greater
Toronto Area /103.1FM in Eastern Ontario /102.9FM in Southern
Georgian Bay), English Canada's only commercial all-classical music
radio service; and Zoomer Radio (AM740 and 96.7FM in Downtown
Toronto ), playing ZoomerHits - Music That Changed The World.
ZoomerMedia also publishes ZOOMER Magazine, the largest paid
circulation magazine in Canada for the mature
market, everythingzoomer.com - Canada's
leading provider of online content targeting the 45plus
demographic, and On The Bay Magazine, a regional lifestyle magazine
published quarterly for the 20 towns and villages of Southern
Georgian Bay, Ontario . ZoomerMedia's tradeshow division operates
The ZoomerShow in Toronto and Vancouver, Canada's largest annual
lifestyle expos and consumer shows for the 45plus, and produces
Moses Znaimer's ideaCity conference, the 3-day Toronto -based
conference celebrating its 20th anniversary this year.
Both ZoomerMedia and CARP are located in The ZoomerPlex, a
2.6-acre state-of-the-art production and live event complex in
Toronto's Liberty Village.
About Spectrum
Cannabis
Spectrum Cannabis, a wholly-owned subsidiary of
Canopy Growth, is dedicated to simplifying medical cannabis for
patients and healthcare practitioners worldwide. Founded in Canada
, Spectrum Cannabis operates in Australia , South America , Africa
and across Europe . Spectrum Cannabis products are available in a
wide range of potencies and formats designed to simplify the
dialogue around strength and dosage by applying a colour-coded
Spectrum to categorize medical cannabis according to THC and CBD
levels. Its product lineup includes whole flower cannabis, oils and
new innovations such as Softgels. Through product simplification,
easy dosing formats, and ongoing education of healthcare
professionals, Spectrum Cannabis is committed to improving the
lives of medical cannabis patients around the globe.
About Canopy Growth
Canopy
Growth is a world-leading diversified cannabis and hemp company,
offering distinct brands and curated cannabis varieties in dried,
oil and Softgel capsule forms. Canopy Growth offers medically
approved vaporizers through the Company's subsidiary, Storz &
Bickel GMbH & Co. KG. From product and process innovation to
market execution, Canopy Growth is driven by a passion for
leadership and a commitment to building a world-class cannabis
company one product, site and country at a time. The Company has
operations in over a dozen countries across five continents.
The Company is proudly dedicated to educating healthcare practitioners, conducting robust clinical research, and furthering the public's understanding of cannabis, and through its wholly owned subsidiary, Canopy Health Innovations ("Canopy Health"), has devoted millions of dollars toward cutting edge, commercializable research and IP development. Canopy Growth works with the Beckley Foundation and has launched Beckley Canopy Therapeutics to research and develop clinically validated cannabis-based medicines, with a strong focus on intellectual property protection. Canopy Growth acquired assets of leading hemp research company, ebbu, Inc. ("ebbu"). Intellectual Property ("IP") and R&D advancements achieved by ebbu's team apply directly to Canopy Growth's hemp and THC-rich cannabis genetic breeding program and its cannabis-infused beverage capabilities. Through partly owned subsidiary Canopy Rivers Corporation, the Company is providing resources and investment to new market entrants and building a portfolio of stable investments in the sector.
From our historic public listing on the Toronto Stock Exchange and New York Stock Exchange to our continued international expansion, pride in advancing shareholder value through leadership is engrained in all we do at Canopy Growth. Canopy Growth has established partnerships with leading sector names including cannabis icon Snoop Dogg, breeding legends DNA Genetics and Green House seeds, Battelle, the world's largest nonprofit research and development organization, and Fortune 500 alcohol leader Constellation Brands, to name but a few. Canopy Growth operates ten licensed cannabis production sites with over 4.3 million square feet of production capacity, including over one million square feet of GMP certified production space. The Company operates Tweed retail stores in Newfoundland and Manitoba and has entered into supply agreements with every Canadian province and territory. For more information visit www.canopygrowth.com.
Notice Regarding Forward Looking
Statements
This news release contains "forward-looking
statements" within the meaning of the United States Private
Securities Litigation Reform Act of 1995 and "forward-looking
information" within the meaning of applicable Canadian securities
legislation. Often, but not always, forward-looking statements and
information can be identified by the use of words such as "plans",
"expects" or "does not expect", "is expected", "estimates",
"intends", "anticipates" or "does not anticipate", or "believes",
or variations of such words and phrases or state that certain
actions, events or results "may", "could", "would", "might" or
"will" be taken, occur or be achieved. Forward-looking statements
or information involve known and unknown risks, uncertainties and
other factors which may cause the actual results, performance or
achievements of Canopy Growth or its subsidiaries to be materially
different from any future results, performance or achievements
expressed or implied by the forward-looking statements or
information contained in this news release. Examples of such
statements include statements with respect to tailored educational
initiatives. Risks, uncertainties and other factors involved with
forward-looking information could cause actual events, results,
performance, prospects and opportunities to differ materially from
those expressed or implied by such forward-looking information,
including discounted pricing, product availability and such risks
contained in the Company's annual information form dated June 27,
2018 and filed with Canadian securities regulators available on the
Company's issuer profile on SEDAR at www.sedar.com. Although the Company
believes that the assumptions and factors used in preparing the
forward-looking information or forward-looking statements in this
news release are reasonable, undue reliance should not be placed on
such information and no assurance can be given that such events
will occur in the disclosed time frames or at all. The
forward-looking information and forward-looking statements included
in this news release are made as of the date of this news release
and the Company does not undertake an obligation to publicly update
such forward-looking information or forward-looking information to
reflect new information, subsequent events or otherwise unless
required by applicable securities laws.
View original content to download multimedia:http://www.prnewswire.com/news-releases/spectrum-cannabis-announces-partnership-with-carp-300831311.html
SOURCE Canopy Growth Corporation
View original content to download multimedia: http://www.newswire.ca/en/releases/archive/April2019/12/c3621.html