Elixinol Launches Water-Soluble Flavored CBD Powder with Proprietary Full-Spectrum Blends

GlobeNewswire - finance.yahoo.com Posted 5 years ago

Leading Hemp-Derived CBD Brand Enters New Category as Demand for CBD Beverages Increases

DENVER, Feb. 28, 2019 (GLOBE NEWSWIRE) -- Elixinol, one of the most influential CBD brands in the world with nearly three decades of experience in the hemp industry, announces its latest product innovation, Create | Build | Dream (C | B | D), a full-spectrum water-soluble hemp CBD powder. The C | B | D powder comes in three distinct flavors and proprietary terpene profiles – berry, citrus and cocoa – each optimized for varying energy needs throughout the day, from a morning boost to an afternoon pick-me-up or evening relaxation.

Each water-soluble flavor is gluten-free, non-GMO, dairy-free and vegan, and is packaged in easy-to-use single-serving sachets, making daily consumption especially convenient for on-the-go consumers. Powered by OLEOâ„¢, Elixinol C | B | D powder offers double the bioaccessibility of regular CBD, meaning higher potency and greater potential accessibility. The packets are easy to mix into the hot or cold beverages wellness-driven consumers are already drinking throughout their day like smoothies, water or tea.

  • CREATE, with its uplifting berry flavor, is perfect for adding to a morning smoothie, helping to increase alertness with 10mg of full-spectrum hemp CBD.
     
  • BUILD, the bright midday citrus flavor, is perfect for adding to tea or water and is formulated to help manage energy slumps and increase focus, as well as temporarily reduce exercise-induced pain, with 10mg of full-spectrum hemp CBD.
     
  • DREAM, specially designed for hot beverages, contains a 5mg serving of cocoa-flavored full-spectrum hemp CBD to aid relaxation in preparation for a good night’s sleep.

“Our CBD powders are all-natural, taste great and mix well with beverages, no matter the time of day,” said Chris Husong, Elixinol’s Sales & Marketing Director. “Imagine you’re feeling tired after a long day, but you have to rally for a business dinner. Instead of having another cup of coffee, mix BUILD into your afternoon water to push you through the evening in a focused and productive way – without the jitters or potentially unwanted effects of caffeine. Or, if you’re having trouble falling and staying asleep after a particularly intense day, DREAM will help you get the much-needed rest for your busy day tomorrow.”

CBD, or cannabidiol, is one of many naturally occurring compounds called cannabinoids, which are found in humans, animals and plants. Consuming CBD replenishes the natural cannabinoids that are generated by our body’s endocannabinoid system. A full-spectrum CBD extract contains all of the cannabinoids, terpenes, antioxidants, phytonutrients and flavonoids that are naturally present in the hemp plant, whereas an isolated CBD strips away most of these beneficial ingredients to produce a more manufactured product.

“The proprietary formulation of Elixinol’s Colorado-grown and extracted full-spectrum CBD allows for precise serving sizes, and an even more efficient and effective absorption process, thanks to our partnership with OLEO,” said Gabriel Ettenson, President of Elixinol. “We’re proud to help consumers navigate the rapidly growing CBD marketplace by offering quality products and quality delivery systems.”

"We are thrilled to be partnering with Elixinol to help them create this line of groundbreaking Powered by OLEOâ„¢ products using our microencapsulation process. Our technology complements Elixinol's premium full-spectrum hemp extracts by providing increased bioaccessibility and removal of any bitter aftertaste," said Skyler Bissell, CEO of OLEO.

Elixinol C | B | D powder is available at Elixinol.com/product/category/cbd-powder for a suggested retail price of $59.99 for one 30-pack or $44.99 for one 21-count sampler pack.

About Elixinol
Colorado-based Elixinol, co-founded by Paul Benhaim, hemp entrepreneur since 1991, is widely regarded as one of the most influential CBD brands in the world. With a proven track record of growing and extracting premium-quality hemp, Elixinol is one of the few CBD hemp extract brands with complete seed-to-sale control over its products. Elixinol also conducts rigorous third-party laboratory testing and quality control. Elixinol distributes hemp-derived CBD products in 40 countries globally including North and South America, throughout Europe, Asia, and the Pacific Region under its own label as well as bulk CBD and wholesale CBD. Elixinol is a wholly owned subsidiary of Elixinol Global (EXL) (elixinolglobal.com) which is publicly traded on the Australian Securities Exchange and on the U.S. OTC (ASX:EXL, OTCQX: ELLXF). More information available at Elixinol.com.

About OLEO
Founded in 2015, OLEO is a food technology company who specializes in powder formulations using a patent-pending cannabinoid micro-encapsulation that dissolves quickly in cold water. The OLEO micro-encapsulation process has been shown to double the bioaccessibility (potency) of CBD versus typical CBD oil over the first two hours after consumption.

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Media Contacts:
Blythe Tokar
+1 202-292-4573
[email protected]

Chris Husong
Elixinol
+1 844-804-3504 ext 420
[email protected]

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/2ee0e812-33b2-4917-93c6-b8d988c50176