Archived.

Marketing and Outreach Manager

️ Marketing

Grassroots Cannabis is looking for a Marketing and Outreach Manager who can become an integral part of our organization and grow with our company. The ideal candidate is proactive, innovative and passionate, able to beat deadlines and find answers when it appears there are none.

This newly created role will work to raise awareness of our dispensaries within the community, driving traffic to the dispensaries, maintaining open communication with patients and the community, and providing outreach and education regarding the Ohio medical cannabis program. This person should be interested in all facets of the business, as they may be asked to assist with in-store responsibilities. The right candidate for this position will be a self-starter who is patient centered.

Role Responsibilities

Develop a marketing strategy for your target area

Plan events and execute them

Identify and execute marketing and advertising opportunities (where allowed)

Follow up with all phone inquiries for patient cards

Increase and manage patient count

Host patient sign up events in the dispensary and throughout the community

Create weekly census reports of all new patients

Create a personalized experience for all patients and caregivers

Assist with social media presence and other task related to digital media

Create weekly patient emails

Manage a monthly direct mail program

Set up community presentations

Educate healthcare community

Attend external outreach, networking, and vendor fair events

Plan monthly wellness events

Stay current with inventory and cannabis knowledge

Role Requirements

Bachelor’s degree in Marketing or related field

Minimum of 2-3 years’ experience in marketing and outreach.

Prior experience working within the medical cannabis industry a plus

Prior experience working with medical patients desired

Familiarity with Medical Cannabis Program rules and regulations, specifically in relation to marketing, advertising, and patient card application process

Ability to acquire a dispensary badge from the MMCP (Medical Marijuana Control Program, which includes passing required background check free of felonies

Proven organizational skills

Ability to effectively communicate with all levels of the organization

Leadership and interpersonal skills

Efficacy with technology

Ability to travel to events and locations

Flexible schedule

Excellent organizational and communication skills

Candidate must be a self-starter, flexible to work in a collaborative structure and thrive in a fast-paced environment.

NOTE: This job description is not intended to be all-inclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization.

At Grassroots Cannabis we are committed to improving the quality of our patients’ lives and restoring well-being. Our medical cannabis dispensaries are setting a new standard of excellence, emphasizing health and wellness in our clean and modern facilities. Our staff is well trained and attentive, striving to serve patients with great respect and compassion. Besides dispensing medicine, we also provide a wide range of holistic services designed to help patients maintain a healthy lifestyle, reduce stress and manage pain, such as yoga and therapeutic massage.

Grassroots Cannabis provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age disability or genetics.

13 Feb 2019

Salary:

DOE

Company:

Grassroots Cannabis

Type:

Full-Time

Licence:

No required

City:

Schenectady New York, United States