As the Community Outreach Manager, you will be responsible for educating various external stakeholders on Canndescents' community involvement projects including benefits and impact to local markets. You will take the lead in positioning Canndescent as a community partner, helping gain support of our initiatives, managing expectations, and developing trusted relationships. You are someone who builds and fosters solid relationships, while working in a highly functioning, ever changing organization.
As the Community Outreach Manager, you will:
Attend local trade events
Connect with local bay area networks and represent Canndescent
Connect with equity business owners to find opportunities to develop partnerships
Reach out to bay area community and educate about cannabis category
Attend industry functions locally to share our products with the community
Find new locations to have marketing activations within the Oakland, San Francisco, San Jose, and Sacramento Communities
Embody Canndescent Values and the passion for the brand
Find new business opportunities and establish industry connections where possible
Share best practices within the community and coordinate workshops
Find and connect with local community partnerships to deepen Canndescents roots in community
Act as liaison to facility tours from Northern California retailers
Connect with local cultivator to share best agricultural practices
Provide direction to team members that may include stakeholder education and outreach project specialist, contractors and vendors.
Work with external relations (regional public affairs, office of media and public information, land services, environmental, community relations, regulatory, etc.), to create customer programs and customer and develop and implement strategies needed to create brand awareness
Ensures alignment, consistency, and timing of key messages
Develop and update educational materials including presentation library, Q&As, demos, displays, and other materials needed for various stakeholders
Your experience and skills include:
Bachelors degree preferred, Associates required in Public Relations, Marketing, Communications, or Public Administration
3 years related experience or equivalent
Strong strategic, analytical and conceptual skills
Excellent writing and oral communications and interpersonal skills
Ability to set priorities, coordinate and synthesize information from a variety of sources
Knowledge of community programs and experience in coordinating work with community leaders, business executives and other highly visible leaders on a regular basis
Must be able to apply your knowledge to diverse and hard-to-reach customer segments
Must be able to travel throughout Norther California territories and comfortable presenting to internal and external audiences
Benefits:
Equity: When you do well, we all do well. Every employee of Canndescent is an owner of the company
Growth Opportunity: Being part of a company at the forefront of the fastest growing industry in the US.
Healthy work environment: We provide a professional and fun work environment that brings passion and profession together
Health: Medical, Dental, Vision
Paid time off: Vacation and Holidays
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law. Canndescent is an equal opportunity employer.
