Salt & Roe is a hospitality consulting firm that partners with business leaders across the country to build long term success by elevating the guest experience and implementing hospitality-first core values at the heart of every venture we’re a part of.
We specialize in helping restaurateurs, wineries and experiential retailers create ground-up hospitality brands or take their current concepts from good to great. From ideation to execution, we work with your team to help envision your dream, establish a conscious company culture, build cohesive brand identity, recruit and train talent, optimize internal operating systems and create unforgettable guest experiences.
We believe that every business is a hospitality business, and at Salt & Roe we also partner with corporate and nonprofit clients to train business leaders outside the hospitality industry to use service-centric principles to uplift team performance and guest experience. Focusing on actionable tools that build cultures of hospitality inside any organization, our work drives results that boost the bottom line alongside brand appeal.
Salt & Roe provides a variety of services to help grow your business across all stages of development. Custom proposals and pricing structures are tailored for each project based on a mutually agreed upon plan that meets your quantitative and qualitative goals. Our areas of expertise include the following:
RECRUITMENT & TRAINING