Chocoley Chocolate

It didn’t take all that long before his life-long entrepreneurial spirit was sparked by customer requests and he did what any good entrepreneur does: found a way to fill the need. He sought out advice from a local experienced and successful professional chocolatier who produces chocolate candy for some of the largest high-end department stores and gourmet food retailers in the United States.

To compete with Sephra’s fountain chocolate he needed a superior product that worked even better in chocolate fountains. With the help of the local chocolatier he established a relationship with a Belgian chocolate producer with a manufacturing facility in the United States and they specially formulated fountain chocolate in three flavors, milk, dark, and white.

Steve and the local chocolatier worked together at first – the chocolatier purchased the chocolate through their account with the Belgian company and packaged the chocolate in tubs and Steve sold this new chocolate to his professional fountain chocolate customers, one or two cases at a time, often personally delivering them out of the trunk of his car.