PepsiCo Inc. PEP has
successfully completed the buyout of the CytoSport business from
Hormel Foods Corporation HRL to overcome the effects of the fall in
carbonated soft drinks ('CSD') category sales. The company paid
about $465 million for CytoSport, which comprises of Muscle Milk
and Evolve brands.
The Muscle Milk brand should fully complement PepsiCoâs existing
brands in the sports nutrition category. Further, PepsiCoâs
long-standing distribution deal with CytoSport gives it an edge to
own and expand this business.
Notably, the CytoSport business is the latest in PepsiCo's
acquisitions under the âPerformance with Purposeâ vision, which
encourages health and wellness through cost-effective and
environment-friendly beverages.
PepsiCo's shares reacted a little to the buyout news. But it has
gained 13.2% in the past three months compared with the industryâs
growth of 3.6%. Currently, this beverage and snacking giant carries
a Zacks Rank #4 (Sell).
PepsiCo is growing nutrition brands â including Quaker, Tropicana
and Gatorade â to counter headwinds arising from soft CSD sales.
Further, it is expanding the portfolio of nutritious products in
categories such as dairy, hummus and other fresh dips, and baked
grain snacks. The company is also focused on broadening the
beverage portfolio to include more non-carbonated beverages to
decrease the dependence on colas. PepsiCo has been expanding its
value share in a number of fastest-growing categories â including
tea, enhanced water and sparkling water. For this, it primarily
depends on either innovation or acquisition of new brands.
As part of these efforts, the company acquired Health Warrior Inc.
in October 2018. Health Warrior makes plant-based products â
including nutrition bars and on-trend offerings. This acquisition
expands PepsiCoâs nutrition portfolio, offering additional options
to consumers in the nutrition bar category, which is a growing
space.
Additionally, the company bought all outstanding shares of
SodaStream International Ltd. for a cash outlay of $3.2 billion
($144 per share) in December 2018. The acquisition not only
fortified PepsiCoâs beverage and fast-growing water portfolio â
including Aquafina, Lifewtr and more â but also expanded at-home
refreshment beverage offerings. Further, SodaStream expedites
PepsiCoâs highly-nutritious and great-tasting beverage
offerings.
Looking for Better-Ranked Beverage Stocks? Check
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New Age Beverage Corporationâs NBEV estimates for the current
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Ambev S.A. ABEV, also a Zacks Rank #2 company, has average
long-term EPS growth rate of 7.2%.
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